According to the United Kingdom, the Financial Times reported on August 23, and Japan famous comprehensive materials maker Nitto Denko Corporation (Nitto Denko) is actively expanding production automotive film to fade out of increasingly sophisticated mobile phones, increased income. Director Hideo Takasaki said it keep in touch with car manufacturers (including initial water Apple and Google in the automotive industry), discuss the future of its auto industry. Iron man were still far from out of the screen
As the world's largest manufacturer of optical thin films, production of electrical tape-turned-Nitto Denko, its liquid crystal displays for production of optical thin film polarizers and 40% of the total global market share, ahead of industry standards, as Apple iPhone parts supplier, is fame. But due to the popularization of digital TV and Smartphones, material supplier prices, margins, Nitto Denko began to seek new markets, positioning in the automobile and health care.
Nitto Denko wished to raise car sales of film, by March 2017 before the fiscal year revenue increased to 114 billion yen to 1500 yen, and Brazil and India plant and increase production line. Hideo expressed the need to establish new customer chains with the automotive sector leader, fought for in front of the competitors got more information resources.
Industry sources said, given the company's customer base of 70% in Japan, in Europe and the open market is the top priority. Company's main effort in the next five years of market development and on the expansion of the market share, profit margins improved it takes time, and not to rush.
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